Who we are
Founded in 1997, Ultimate Products is now one of the UK’s largest brand houses, with an impressive portfolio of heritage homeware brands including Salter and Beldray. Our USP is clear; we design and develop beautiful products for every home, offering innovation and aspiration to our consumers, at value-led prices.

Behind the Scenes
Life at UP
A sneak peek behind the mill gates to find out what a day in our 120 year old cotton mill looks like. From food vans to European trade shows, no day looks the same!
Peek Inside
Partner with Us
Want to stock our brands in your store? Email sales@upplc.com to book an appointment to visit our UK or EU showroom, or visit UP.Direct to order direct!
Visit UP.Direct





